Macgillivray Freeman launches massive “One World Ocean” campaign Photo

Macgillivray Freeman launches massive “One World Ocean” campaign

At a luncheon sponsored by Magillivray Freeman at the Blue Ocean Film Festival today, Greg Macillivray shared a teaser from the company’s massive new campaign “One World Ocean.” The five-year, $35 million dollar project will include an IMAX film, theatrical film, and an eight-part television series, all filmed in 3D, and all focusing on the goal of raising awareness about the critical and immediate need to protect our ocean. A major social media campaign will accompany both the production and release of the films. Filming will commence this fall, with an anticipated release date in 2015.

Greg Magillivray was featured yesterday in Variety Magaizine as a “peak performer,” having reached the incredible milestone of $1 billion in box office receipts, a remarkable achievement for any filmmaker, let alone a documentarian. Magillivray was quick to point out that the majority of these profits have helped the educational and scientific institutions who show the films in their IMAX theaters.

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Hands on review of the Olympus EPL-1 and PT-EP01 housing. Photo

Hands on review of the Olympus EPL-1 and PT-EP01 housing.

Olympus launched its first Micro Four Thirds camera, the E-P1 in June of 2009 after a clever advertising campaign linking it to the very popular PEN film cameras of the 1960s and 70s. Fast forward to February 2010 and the official announcement of the Olympus E-PL1, a simplified and less expensive addition to its Micro Four Thirds camera line. Olympus also announced the new PT-EP01 underwater housing for the E-PL1 camera. These mirrorless cameras have attracted a great deal of attention in underwater photography circles due to their small size and comparatively low cost. In this article, Phil Rudin presents a hands-on review of his experiences with the camera and housing.

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Know what you are shooting Photo

Know what you are shooting

Becky Kagan, owner of Liquid Productions LLC, has posted a video offering tips and tricks for shooting video. She describes her aims:

When you jump into the water to shoot video or stills do you know what you’re shooting? I love watching videos and others’ work, but I’m always plagued by one thought as I watch: There’s no storyline. As a photojournalist I’m taught to tell a story through images, I made this video to help give some advice and tips about taking your video to the next level! Hopefully it will help you think about what your shooting, and make a plan the next time you splash. (via underwatervideography.com)

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Ikelite announces housing for Panasonic compacts Photo

Ikelite announces housing for Panasonic compacts

Ikelite has announced the release of a housing for the Panasonic ZS5, ZS7, TS8 & TZ10 compact cameras. Made from the traditional Ikelite polycarbonate, and with manual controls accessing all camera functions, the housing features a built-in flash diffuser and compatibility with add-on wet lenses and strobes. The housing is now available for pre-order.

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Canon updates EOS Movie Plugin for FCP Photo

Canon updates EOS Movie Plugin for FCP

Amidst the plethora of new product announcements from Canon is an update to the EOS Movie Plugin-E1. The update, version 1.1, will aid the import of footage shot with EOS DSLR’s including the EOS 60D into Final Cut Pro. It will be compatible with EOS-1D Mark IV, EOS 5D Mark II new firmware (v2.0.3 or later), EOS 5D Mark II old firmware (v1.2.4 or earlier), EOS 60D and EOS 7D cameras.The existing plugin (and the updated one) converts EOS movie files into Apple ProRes format at high-speed as it uses multi-core processing, and allows the user to add reel names and time code information at import.

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Spotlight on Blue: Willem and the Whales Photo

Spotlight on Blue: Willem and the Whales

There are few things as cute or as powerful as children speaking about their love for animals. Last night, the Blue Ocean Film Festival screened the PSA, Willem and the Whales, by the Marine Mammal Conservation Through the Arts, featuring Willem, an adorable advocate for the world’s largest mammals.

The PSA calls on viewers to sign an NRDC petition letting President Obama know that it would be completely unacceptable for the US delegate to the International Whaling Commission to vote to suspend the moratorium on commercial whaling. The embedded video is available after the jump.

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Spotlight on Blue: The Majestic Plastic Bag Photo

Spotlight on Blue: The Majestic Plastic Bag

One of the highlights from last night’s screenings was the hilarious mockumentary, “The Majestic Plastic Bag.” Produced in a style similar to BBC’s blue-chip documentaries, the short film follows the trials of life for a single plastic bag as it seeks to join its species in the Great Pacific Garbage Patch, “a veritable plastic oasis.”

The film is a PSA for Heal the Bay’s campaign in support of California state bill AB 1998 banning plastic bags in grocery stores. Definitely worth a watch - click through to watch an embedded version of the film.

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