With a graduate degree from Michigan Technological University in Mechanical Engineering and Business, John Ellerbrock spent the first 20 years of his career as a Product Manager. Working in defense, electronics, and wireless industries he managed products that include the first generation OnStar vehicle system, DirecTV satellite receivers, and mobile phones / accessories. Along the way he learned all aspects of successful product development, and the skills to take the helm of Gates.
John became co-owner (with wife Karen) and President of Gates Underwater Products, Inc in 2002. Specializing in video systems, Gates is at the forefront of underwater imaging with a brand name synonymous with quality, customer support, and ‘bulletproof’ reliability. John has designed several Gates products including the FX1/Z1, EX1R, and DEEP EPIC housings as well as a variety of optics and lighting systems. He is oft heard saying “I am an Engineer by education; President by occupation; and Marketeer by avocation.”
An avid SCUBA diver and underwater videographer, John and wife Karen enjoy travel to remote diving destinations like Indonesia and Papua New Guinea. John’s other hobby is flying an Experimental Ultralight.