I received an email today (via Flickr) from someone at the BBC Natural History Unit. They are asking if they can use one of my images to promote a new series. There is no mention of any compensation in the request. How would you respond to this request and how much would you ask for? Would appreciate the help.
Here is the message I received.
I am the development producer at the BBC Natural History Unit on a new project called Ocean. Our ambition is to create a series that through new science, new technology and new behaviours, engages a global audience with our Ocean in a new way, reconnecting us all to our seas and making us care about their future, which ultimately affects all of ours. We’re gearing up to go into production next year.
I wanted to ask you most graciously to allow us to use your incredible photo "Lionfish on Willaurie Wreck" in our materials that will encourage a global distribution of this series. It represents brilliantly one of the stories that we would like to cover in the series – the hidden treasures of shipwrecks and the ecosystems that spring up around them. And through stories like this, we want to reconnect the audience to oceans and spark a global discussion about their – and our – future.
Please would you let me know if you would be happy to grant us permission to use this image? We would be using it in printed documents and powerpoint presentations at television distribution events and to raise interest in the series among potential production partners.
With very kind regards