Rethink the shark: Meet Wilson 
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Environment [home]
Author: Adam Hanlon ( adamhanlon )
Related Link: AfriOceans Conservation Alliance
The AfriOceans Conservation Alliance has released a public service announcement (PSA) as a part of their "Rethink the Shark" campaign. This is based around the fact that every time someone is bitten by a shark it gains international attention despite the statistical probability of such events being incredibly low. The new PSA features a new character called "Wilson" and was produced by a group of students from the Cape Town Animation School.
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Comment(s):I love it! I hope this is just the first in an enduring campaign. The piece has all the right elements for success: simple to understand facts, great visual appeal, and an amusing character in Wilson. The animation is terrific.
Great job.Posted by bentoni on 02/12 at 04:44 PM
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