Article Summary:

Nik Software has announced that it has been acquired by industry giant Google. The company, that makes a range of conventional image editing plug ins and software, also produces Snapseed, an iOS based image editing and sharing app that many see as a potential rival to Instagram. The latter has over 100 million users worldwide and Snapseed only 9 million however. Analysts have pointed out that this may also impact on the way images are shared via Google’s social media site, Google+.